The Story Behind Kimlud Logo

KIMLUD LOGO ICON: from the initial concept, whch evolve now to a simple minimalist sketch creation and yet full of meaning, even though the icon mixing K and L in reverse was just imagined by looking at my Ericsson smartphone shape and then I got:
  • These three empty different triangles assembled together like three open ecosystems,
  • Even though the vertexes of the triangles seem not touching each other, 
  • Somehow the 3 triangles are connected to a focal intersection point to illustrate K & L for KimLud.
  • .

 

Logo Idea to Mockup to Concept

 

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